RevManicRevenue Stack

The revenue tools atlas.

MapProductsCategoriesJobsCompareBlog

Questions, corrections or partnerships?

hello@revmanic.com

Built with ♥ in the European Union.

PrivacyTerms
RevManicRevenue Stack
ProductsCategoriesJobsBlogOpen the map ↗
Home/CRM/Attio
Attio logo
VerifiedChecked 2026-09-21

Attio

AI-native CRM for modern go-to-market teams, combining flexible data modeling, relationship intelligence, automation, reporting, and sales workflows.

CRMData enrichmentMeeting assistantsSales engagementWorkflow automation & iPaaS
Visit website ↗Claim profile
On this page
FootprintOverviewPricingReviewsIntegrationsSources

Revenue footprint

Where Attio fits

Revenue areas

Primary and supporting use cases
Job coverage

Selected jobs

14 distinct jobs across 4 revenue areas

StrongAnalyse pipeline performance ↗

Native CRM reporting directly supports pipeline-performance analysis without requiring specialist attribution membership.

Condition: Report count, funnel, targets, historical attributes, and comparison features vary by plan.Attio source ↗
PartialAssess opportunity qualification ↗

The call-bound workflow contributes structured qualification evidence but does not establish a complete persistent opportunity-assessment process.

Condition: Pro or Enterprise Call Intelligence; recording, transcript, template, and field configuration apply.Attio source ↗
StrongCapture conversations and notes ↗

The native workflow turns meeting content into a usable CRM record with configurable extracted insights.

Condition: Pro or Enterprise; recording, transcript, consent, storage, and template conditions apply.Attio source ↗
StrongEnrich records ↗

Attio automatically enriches company and person records with public-source data and additional attributes depending on plan.

Condition: Enrichment attributes and limits vary by plan.Attio Help Center source ↗
StrongForecast revenue ↗

Attio documents a stated forecast calculation with automatic weighted-value updates and aggregate reporting.

Condition: Pro or Enterprise; users configure stages, probabilities, values, dates, and reports.Attio source ↗
StrongMaintain account and contact records ↗

Attio maintains company and people records, links people to companies, and supports configurable objects, attributes, and associations.

Condition: Available objects, record limits, and custom-object functionality vary by plan.Attio source ↗
StrongMaintain sales-activity history ↗

Attio records synced email, calendar activity, notes, and tasks against CRM records.

Condition: Visibility and synchronization behavior depend on workspace settings and plan.Attio Help Center source ↗
StrongManage opportunities ↗

Attio supports Deals and configurable opportunity records through its CRM data model.

Condition: Deal and object availability varies by plan.Attio Help Center source ↗
PartialOrchestrate cross-system workflows ↗

Attio provides workflows and automations for executing defined process steps and automating emails. This covers a meaningful part of orchestrate cross-system workflows, but the reviewed evidence does not establish the complete canonical outcome.

Condition: Automation uses workspace credits; plan allowances vary.Attio Help Center source ↗
StrongOrchestrate outreach sequences ↗

Attio provides email sequences for automated email sending.

Condition: Email sequences are documented for Pro and higher plans.Attio Help Center source ↗
StrongRoute leads and accounts ↗

The documented block performs automatic owner distribution through a deliberate CRM workflow.

Condition: Available across plans; workflow credits, eligible-user configuration, and permissions apply.Attio source ↗
StrongScore fit and readiness ↗

The documented formula provides an explicit fit/readiness model with interpretable inputs and output.

Condition: Pro or Enterprise; users define attributes, weights, and any external signal inputs.Attio source ↗
PartialSend prospecting email ↗

The workflow covers relationship follow-up but excludes cold and high-volume prospecting, which narrows the canonical job.

Condition: Pro or Enterprise; warm leads/customers only; cold or high-volume outreach prohibited; Gmail/Microsoft and pacing limits apply.Attio source ↗
StrongSynchronise records ↗

The connector completes a documented two-way record-sync workflow rather than only exposing generic API access.

Condition: External Polytomic service, supported objects, mappings, permissions, and sync configuration apply.Attio source ↗

Overview

What Attio does

Attio provides Companies, People, Deals and custom objects; synchronizes email and calendar activity; enriches records; supports notes, tasks, workflows, warm-contact sequences, call intelligence, weighted-pipeline forecasts, reports, AI attributes, apps, API, and hosted MCP access.

Buying context

Fit and constraints

Best for
Small to growing revenue teams that want a flexible CRM and relationship-focused system of record with configurable workflows and automation.
Relevant constraints
  • Email and calendar sync, enrichment, sending limits, sequences, call intelligence, reporting, permissions, and workflow credits vary by plan.
  • Free is limited to three seats and 50,000 records. Plus is capped at ten seats, 250,000 records, and five objects.
  • Custom objects, sequences, call intelligence, formula attributes, weighted forecasting, and several advanced permissions start at Pro. Organization SSO and SCIM are Enterprise only.
  • Sequences are intended for warm leads and customers; cold or high-volume outreach is prohibited. Gmail, Microsoft, and pacing limits apply.
  • Enriched attributes export as blank cells, recordings require API export, and native buyer-facing availability or booking was not established.
  • Import2 is a one-time migration path from HubSpot, not continuous synchronization. Workflow and integration credits or external services can add cost.
Review status
Reviewed 2026-09-21

Pricing

Attio pricing and plans

Free plan available for up to three seats. Plus and Pro plans are publicly listed at $35 and $79 per user/month when billed annually on the current pricing page; Enterprise pricing is custom. A 14-day Pro trial is available.

Pricing model
Per organisation · Per user
Minimums
Annual commitment
Free access
Free tier · 14-day trial
Last checked
2026-09-11

Free

Free up to 3 usersup to 3 users · Self-serveCheck current price ↗

Plus

$35/user/mo12-month commitment · Self-serveCheck current price ↗

Pro

$79/user/mo12-month commitment · Self-serveCheck current price ↗

Enterprise

Custom pricingContact salesCheck current price ↗

List prices can exclude tax, usage charges, onboarding, add-ons, and negotiated discounts. Check the vendor page before buying.

Reviews

Attio reviews

☆☆☆☆☆No published rating yet0 buyer reviews have passed editorial review

No buyer review has passed editorial validation yet. Vendor testimonials are never converted into ratings.

Environment fit

Platform & integrations

How Attio works with your other tools. Open a finding for its source and any plan or setup limits.

API accessREST API for supported Attio records and actions.Available+

A documented application programming interface is available for at least one product workflow.

Scope. OAuth or API-key authentication; documented read and write limits and object scope apply.

Checked Sep 21, 2026Attio source ↗
MCP server accessHosted MCP access to supported Attio records, tasks, notes, and transcript search.Available+

The vendor provides a documented Model Context Protocol server for product access or actions.

Scope. OAuth permissions apply; write actions may require confirmation.

Checked Sep 21, 2026Attio source ↗
Single sign-onOrganization-managed SSO is available on Enterprise.Available+

The product supports a documented organization-managed single sign-on method.

Scope. Enterprise custom terms apply; SCIM is also Enterprise.

Checked Sep 21, 2026Attio source ↗
Data exportExports supported views to CSV or Excel and provides an administrator workspace backup.Available+

Users can export material product data in a documented reusable format.

Scope. Enriched values export blank; recordings require API export; role restrictions may apply.

Checked Sep 21, 2026Attio source ↗

Integrations

Tools Attio connects to. Open a researched connection for its source and setup details.

Native integrations

AircallStarts calls and writes supported call activity back to existing Attio people.Direct connectionTwo-way+

Scope. Availability, direction, objects, and usage follow the connected accounts, permissions, plans, and configuration described in the source.

Checked Sep 21, 2026Attio source ↗
GmailSynchronizes supported Gmail messages with Attio records.Direct connectionVaries by workflow+

Scope. Availability, direction, objects, and usage follow the connected accounts, permissions, plans, and configuration described in the source.

Checked Sep 21, 2026Attio source ↗
Google CalendarSynchronizes supported Google Calendar meetings with Attio records.Direct connectionVaries by workflow+

Scope. Availability, direction, objects, and usage follow the connected accounts, permissions, plans, and configuration described in the source.

Checked Sep 21, 2026Attio source ↗
HightouchSends selected warehouse data into Attio records.Direct connectionOne-way+

Scope. Availability, direction, objects, and usage follow the connected accounts, permissions, plans, and configuration described in the source.

Checked Sep 21, 2026Attio source ↗
Microsoft 365 / Outlook emailSynchronizes supported Microsoft email with Attio records.Direct connectionVaries by workflow+

Scope. Availability, direction, objects, and usage follow the connected accounts, permissions, plans, and configuration described in the source.

Checked Sep 21, 2026Attio source ↗
MixmaxEnrolls an Attio contact into a Mixmax sequence.Direct connectionOne-way+

Scope. Availability, direction, objects, and usage follow the connected accounts, permissions, plans, and configuration described in the source.

Checked Sep 21, 2026Attio source ↗
Outlook CalendarSynchronizes supported Outlook meetings with Attio records.Direct connectionVaries by workflow+

Scope. Availability, direction, objects, and usage follow the connected accounts, permissions, plans, and configuration described in the source.

Checked Sep 21, 2026Attio source ↗
PolytomicRuns configured two-way operational data synchronization with Attio.Direct connectionTwo-way+

Scope. Availability, direction, objects, and usage follow the connected accounts, permissions, plans, and configuration described in the source.

Checked Sep 21, 2026Attio source ↗
SegmentSends selected customer and event data into Attio.Direct connectionOne-way+

Scope. Availability, direction, objects, and usage follow the connected accounts, permissions, plans, and configuration described in the source.

Checked Sep 21, 2026Attio source ↗
SlackSends workflow notifications and supports permitted record query or update actions.Direct connectionVaries by workflow+

Scope. Availability, direction, objects, and usage follow the connected accounts, permissions, plans, and configuration described in the source.

Checked Sep 21, 2026Attio source ↗

Automation platforms

ZapierRuns configured triggers and actions between Attio and connected systems.Automation platformVaries by workflow+

Scope. Availability, direction, objects, and usage follow the connected accounts, permissions, plans, and configuration described in the source.

Checked Sep 21, 2026Attio source ↗

Other connections

Import2Provides an assisted one-time migration from HubSpot and other supported CRMs into Attio.Documented connectionOne-way+

Scope. Migration rather than continuous synchronization; supported objects and history vary.

Checked Sep 21, 2026Attio source ↗

Not yet recorded means we haven’t added a finding here. It doesn’t mean the feature is missing. We check these connections and settings separately from the work shown on the fit map.

Product references

RevManic's fit assessments are our editorial opinion. Check Attio's website for the latest features, plans and pricing.

Represent Attio? Contact us to suggest an update, or claim this profile.

  1. Attio plans and features ↗attio.com/help/reference/workspace-settings-billing/attio-plans-and-featuresCompany source
  2. Create insight templates for call recordings ↗attio.com/help/reference/productivity-collaborating/call-intelligence/create-insight-templates-for-call-recordingsCompany source
  3. Syncing people and companies ↗attio.com/help/reference/attio-101/syncing-people-and-companiesCompany source
  4. Outlook Calendar integration ↗attio.com/help/reference/email-calendar/email-and-calendar-syncingCompany source
  5. Product reference ↗attio.com/help/referenceCompany source
  6. Formula attribute examples ↗attio.com/help/reference/managing-your-data/attributes/formula-attribute-examplesCompany source
  7. Create a sequence ↗attio.com/help/reference/automations/sequences/create-a-sequenceCompany source
  8. Polytomic integration ↗attio.com/apps/polytomicCompany source
  9. Sales led ↗attio.com/help/reference/industry-guides/sales-ledCompany source
  10. Workflows block library ↗attio.com/help/reference/automations/workflows/workflows-block-libraryCompany source
  11. Setting up a weighted pipeline ↗attio.com/help/reference/how-to-guides/setting-up-a-weighted-pipelineCompany source
  12. CRM overview ↗attio.com/p/crm-1008-25Company source
  13. API access ↗docs.attio.com/rest-api/guides/rate-limitingCompany source
  14. MCP server access ↗docs.attio.com/mcp/overviewCompany source
  15. Single sign-on ↗attio.com/pricingCompany source
  16. Data export ↗attio.com/help/reference/imports-exports/exporting-lists-and-viewsCompany source
  17. Aircall integration ↗attio.com/help/reference/apps/communication-apps/aircall-appCompany source
  18. Hightouch integration ↗attio.com/apps/hightouchCompany source
  19. Import2 integration ↗attio.com/help/reference/imports-exports/migrate-data-from-another-crmCompany source
  20. Mixmax integration ↗attio.com/help/reference/apps/email-sequencing-apps/mixmax-appCompany source
  21. Segment integration ↗attio.com/apps/segmentCompany source
  22. Slack integration ↗attio.com/apps/slackCompany source
  23. Zapier integration ↗attio.com/help/reference/apps/zapier-app/intro-to-our-zapier-appCompany source

Buying guides

Compare Attio in context

See how the products differ across sales jobs, plan requirements, and the cost for a five-seller team. The broader map does not make either product universally better.

6 HubSpot alternatives for small B2B sales teamsCompare six sales CRM alternatives to HubSpot by the work they handle, the plans and costs involved, and the shape of their revenue fit.→

Alternatives

Attio alternatives

40
monday CRMAn AI-enabled, customizable CRM for managing leads, contacts, communications, sales pipelines, revenue workflows, and customer relationships.HubSpotCustomer platform combining Smart CRM with separately entitled marketing, sales, service, content, data and revenue products.SalesflareA CRM for small and medium-sized B2B businesses that automates contact, company, activity and pipeline data capture.Zoho CRMA cloud CRM for managing leads, contacts, accounts, deals, sales activities, workflows, forecasting, analytics, and customer-facing processes.Sales CloudSalesforce’s CRM and sales-force-automation product, now branded Agentforce Sales, for managing leads, accounts, contacts, opportunities, activities, pipeline, forecasting, reporting, workflows, quotes, and approvals.PipedriveSales CRM for contact, deal and activity records, with plan-qualified outreach, forecasting, meeting assistance and commercial-document workflows.FreshsalesFreshsales is Freshworks’ sales-focused CRM for managing contacts, accounts, deals, activities, communications, automation, and reporting.folkA collaborative, relationship-focused CRM for managing contacts, interactions, pipelines, enrichment, and personalized outreach.NutshellAI-powered CRM with sales, marketing, engagement, scheduling, calling, reporting, and contact-management capabilities.InsycleCRM data integrity and data-management platform for deduplication, cleansing, standardization, validation, imports, record association, routing, and workflow automation.BreakcoldBreakcold is an AI-native CRM with a multichannel inbox, LinkedIn and social-selling workflows, enrichment, pipelines, and agent-accessible CRM actions.People.aiAI revenue intelligence platform that captures go-to-market activity, synchronizes it with CRM systems, and provides account, opportunity, forecasting, and sales-performance insights.ClariPredictive revenue system and revenue orchestration platform for enterprise revenue teams.Copper CRMA CRM designed for Google Workspace that manages contacts, leads, opportunities, projects, workflows, communications, and reporting.CloseCalling-led sales CRM combining lead and opportunity management with native calling, email, SMS, workflows, reporting, coaching, and AI sales features.Aviso AIAI revenue operating platform for forecasting, pipeline and deal intelligence, conversation intelligence, relationship intelligence, sales engagement, and customer-success workflows.Capsule CRMCloud CRM for managing contacts, opportunities, sales pipelines, tasks, projects, communications, and reporting.SyncariAgentic master data and customer data automation platform for unifying, governing, cleansing, enriching, and synchronizing data across enterprise systems.MadKuduMadKudu is the former product brand for HG Insights’ predictive revenue-growth intelligence, scoring, signal, enrichment, and sales-copilot capabilities.Traction CompleteSalesforce-native revenue operations data management suite for enriching, cleansing, connecting, and orchestrating CRM data.AiSDRAI sales development platform that researches prospects, identifies buying signals, creates personalized outreach, runs multichannel sequences, handles replies, and books meetings.KoalaAgentic revenue platform that surfaces first- and third-party buying signals, scores accounts, enriches leads, and automates sales plays and outreach.CloudTalkCloudTalk is a cloud business phone and AI contact-center platform for sales and support teams.SalesloftPredictive revenue system combining sales engagement, conversation intelligence, deal management, workflow prioritization, AI agents, and revenue intelligence.Mediafly Intelligence360Enterprise revenue intelligence platform combining pipeline inspection, activity capture, conversation intelligence, forecasting, dashboards, and seller coaching.SalesfinitySalesfinity is a calling and outbound sales platform for B2B revenue teams, combining AI parallel dialing, prospect data enrichment, call intelligence, follow-up automation, and CRM integrations.ClayA GTM data enrichment and workflow-orchestration platform combining 200+ enrichment providers, AI research agents, signals, audiences, CRM/data-warehouse connectivity, and outbound execution.PocusPocus is an AI-native GTM platform for detecting buying signals, prioritizing accounts, and guiding sales execution.PhoneBurnerCloud-based power dialer and sales outreach platform with built-in CRM, calling workflows, email/SMS follow-up, reporting, coaching, and CRM integrations.UserGemsAI-powered signal, scoring, and orchestration platform for outbound, ABM, and revenue teams.GongRevenue AI platform for capturing and analyzing customer interactions, improving sales execution, forecasting, coaching, and revenue-team performance.Common RoomCustomer intelligence platform that captures buyer and customer signals, resolves them to people and accounts, and helps go-to-market teams prioritize and automate actions.ZoomInfoAI-powered go-to-market intelligence platform combining B2B company and contact data, buying signals, enrichment, workflow automation, and sales-engagement capabilities.NooksAI-powered outbound sales workspace combining dialing, sequencing, signals, enrichment, coaching, and salesfloor workflows.Regie.aiAI-native prospecting and sales-engagement platform combining research, enrichment, messaging, sequencing, multichannel outreach, dialing, and AI agents.OpenpriseOpenprise is a no-code GTM data and AI orchestration platform for cleansing, enriching, deduplicating, scoring, routing, segmenting, and synchronizing revenue data.DubbVideo sales and communication platform combining Dubb Sales Studio for recording, sending, and tracking personalized videos with Dubb Sales Agent for AI-assisted lead research, outreach, follow-up, CRM updates, and meeting booking.WarmlyAI-native revenue orchestration platform for identifying, prioritizing, and engaging B2B website visitors.WaalaxyLinkedIn and email prospecting automation for outbound sales teams.KasprProspecting and sales-intelligence platform focused on discovering, enriching, organizing, and exporting B2B contact data, primarily through a LinkedIn Chrome extension.