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VerifiedChecked 2026-09-14

Lusha

GTM intelligence platform for finding B2B contacts and companies, revealing verified contact details, enriching records, prioritising buyers and acting on the resulting data.

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Revenue footprint

Where Lusha fits

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Revenue areas

Primary and supporting use cases
Coverage

Documented jobs

12 distinct jobs across 5 revenue areas

StrongAnalyse conversations at team level ↗

Lusha Conversations provides conversation analysis, snippets, and team coaching workflows based on recorded sales calls.

Condition: Specific coaching and analysis features may vary by plan.Lusha documentation ↗
StrongAssess buying intent ↗

Lusha provides intent indicators and intent filtering to identify companies researching relevant topics.

Condition: Full intent access and export are documented as Scale capabilities; self-service access is constrained.Lusha documentation ↗
StrongCapture conversations and notes ↗

Lusha Conversations records, transcribes, and analyses sales calls, producing discussion points, action items, and related insights.

Condition: Conversations is documented as available on all plans; each recording costs 8 credits.Lusha documentation ↗
StrongEnrich records ↗

Lusha enriches known contacts and companies through CSV, CRM, workspace, and API-related workflows.

Condition: CSV enrichment is documented as Scale-only; other enrichment access is plan-dependent.Lusha documentation ↗
StrongFind accounts ↗

Lusha supports discovering target companies through company search, filters, tables, and prospecting workflows.

Lusha documentation ↗
StrongFind people ↗

Lusha supports identifying relevant people using contact and company filters and prospect search.

Lusha documentation ↗
StrongIdentify installed technology ↗

Lusha documents technographic attributes and technology filtering where available.

Condition: Where available in Lusha data.Lusha documentation ↗
StrongObserve buyer events ↗

Lusha surfaces observable business changes including job changes, promotions, hiring surges, headcount changes, and website activity.

Condition: Available signals and access vary by plan.Lusha documentation ↗
StrongObtain contact details ↗

Lusha reveals professional email addresses and phone numbers for identified contacts.

Condition: Consumes credits; public pricing states one credit for email and five credits for phone reveals.Lusha documentation ↗
StrongOrchestrate outreach sequences ↗

Lusha Engage supports personalised email sequences and follow-up workflows.

Condition: Engage availability and limits are plan-dependent.Lusha documentation ↗
StrongScore fit and readiness ↗

Lusha supports ICP-based recommendations and scoring or prioritisation of prospects.

Condition: Specific recommendation and predictive-model availability is plan-dependent.Lusha documentation ↗
StrongSend prospecting email ↗

Lusha Engage supports sending prospecting emails through a connected Gmail or Outlook account.

Condition: Requires connection to Gmail or Outlook; availability and limits are plan-dependent.Lusha documentation ↗

Overview

What Lusha does

Lusha combines contact and company prospecting, verified email and phone data, technographic and intent filters, buying-group and lookalike recommendations, CSV and API enrichment, buyer signals, website-visitor identification, email sequences, and AI-assisted conversation capture and analysis. Access and credit costs vary by workflow and plan.

Contact and company prospecting with structured and AI-assisted filtersVerified work emails, direct dials and mobile phone numbersCompany firmographics, funding data and technographicsBuying-group roles, ICP profiles, lookalikes and lead rankingCSV, Workspace, CRM and API enrichmentMulti-provider Waterfall Reveal for missing contact detailsContact-change, hiring, growth, news and market signalsBombora intent topics and intent-based recommendationsWebsite visitor company identification and engagement scoringPersonalized email sequences and performance trackingMeeting recording, transcription, summaries and action itemsConversation analytics, deal-risk insights and coaching metricsChrome and Edge extension plus CRM and automation connectors

Buying context

Fit and constraints

Best for
Sales, marketing and revenue-operations teams that want self-service prospecting and credit-based enrichment with optional signals, API access, outreach and conversation intelligence in the same platform.
Relevant constraints
  • Lusha uses a shared credit balance across prospecting, enrichment, signals, engagement and conversations; credit cost varies by action and plan.
  • Monthly unused credits roll over only up to twice the monthly allowance; annual credits are granted upfront and expire at the end of the annual cycle.
  • Contact coverage and accuracy vary by geography, industry and seniority, and Lusha states that no B2B data provider has complete coverage or accuracy.
  • API access is available on Pro and above; advanced API, team controls, intent limits, CSV row limits and export limits vary by plan.
  • Waterfall Reveal is Pro-and-above, API/MCP-only in the documented release, requires enabled third-party providers, and works only for contacts Lusha already identifies.
  • Website Visits requires a tracking pixel and a Pro, Premium or Scale plan; identified companies consume credits and do not identify an individual visitor.
  • Lusha Conversations requires recording consent and calendar or live-meeting setup; each completed recording currently costs credits.
  • Regional prices and taxes can vary; the stored USD prices are the public list selections observed on the official page on 2026-09-14.
Evidence status
Vendor documented · checked 2026-09-14

Pricing

Plans and billing

Free includes 40 credits per month. Starter starts at $49.90 monthly or $37.45 per month billed annually; Pro at $69.90 monthly or $52.45 per month billed annually; Premium at $399.90 monthly or $299.95 per month billed annually. Scale uses custom credits, seats and pricing.

Pricing model
Per organisation · Tiered
Minimums
1-user minimum · Annual commitment
Free access
Free tier
Last checked
2026-09-14

Free

Free up to 1 users1-user minimum · up to 1 users · Self-serve

40 credits per month; no credit card required.

Check current price ↗

Starter

$37.45/mo · 1 user included1-user minimum · up to 1 users · 12-month commitment · Self-serve

Displayed as $37.45 per month billed annually, with 4,800 credits granted upfront. The pricing page advertises 25% off annual billing.

Check current price ↗
$49.90/mo · 1 user included1-user minimum · up to 1 users · Self-serve

Base selection includes one seat and 400 credits per month. Monthly unused credits can roll over up to 2x the monthly allowance.

Check current price ↗

Pro

$52.45/mo · 2 users included2-user minimum · up to 10 users · 12-month commitment · Self-serve

Displayed as $52.45 per month billed annually, with 7,200 credits granted upfront. The pricing page advertises 25% off annual billing; prices for added seats or credits are selected dynamically.

Check current price ↗
$69.90/mo · 2 users included2-user minimum · up to 10 users · Self-serve

Base selection includes two seats and 600 credits per month. Monthly unused credits can roll over up to 2x the monthly allowance; prices for added seats or credits are selected dynamically.

Check current price ↗

Premium

$299.95/mo · 5 users included5-user minimum · up to 25 users · 12-month commitment · Self-serve

Displayed as $299.95 per month billed annually, with 40,800 credits granted upfront. The pricing page advertises 25% off annual billing; prices for added seats or credits are selected dynamically.

Check current price ↗
$399.90/mo · 5 users included5-user minimum · up to 25 users · Self-serve

Base selection includes five seats and 3,400 credits per month. Monthly unused credits can roll over up to 2x the monthly allowance; prices for added seats or credits are selected dynamically.

Check current price ↗

Scale

Custom pricingContact sales

Custom credits, seats and contract terms; contact sales.

Check current price ↗

List prices can exclude tax, usage charges, onboarding, add-ons, and negotiated discounts. Check the vendor page before buying.

Reviews

Buyer reviews

☆☆☆☆☆No verified rating yet0 verified buyer reviews

RevManic has not ingested a verified review source for this product yet. We do not convert vendor testimonials into star ratings.

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Product references

We reviewed these official vendor documents. Product claims have not yet been independently tested.

  1. Icp hub setup scoring and recommendations ↗docs.lusha.com/user-guide/ai-recommendations/icp-hub-setup-scoring-and-recommendationsVendor documentation
  2. Getting started with lusha prospecting ↗docs.lusha.com/user-guide/getting-started-with-prospecting/getting-started-with-lusha-prospectingVendor documentation
  3. Buying group find the right contacts fast ↗docs.lusha.com/user-guide/ai-recommendations/buying-group-find-the-right-contacts-fastVendor documentation
  4. Technology filter technographics ↗docs.lusha.com/user-guide/shared/filters/technology-filter-technographicsVendor documentation
  5. Understanding data quality and coverage ↗docs.lusha.com/user-guide/getting-started/understanding-data-quality-and-coverageVendor documentation
  6. Csv enrichment ↗docs.lusha.com/user-guide/csv-enrichment/csv-enrichmentVendor documentation
  7. Data waterfall ↗docs.lusha.com/user-guide/lushas-api/data-waterfallVendor documentation
  8. Guides ↗docs.lusha.com/guidesVendor documentation
  9. Signals api ↗docs.lusha.com/user-guide/lushas-api/signals-apiVendor documentation
  10. What is lusha intent ↗docs.lusha.com/user-guide/intent/what-is-lusha-intentVendor documentation
  11. Signal score and icp fit score ↗docs.lusha.com/user-guide/ai-recommendations/signal-score-and-icp-fit-scoreVendor documentation
  12. Engage and sequences ↗docs.lusha.com/user-guide/engage-and-sequencesVendor documentation
  13. Lusha conversations overview ↗docs.lusha.com/user-guide/getting-started-with-conversations/lusha-conversations-overviewVendor documentation
  14. Qa ↗docs.lusha.com/qaVendor documentation
  15. Pricing ↗lusha.com/pricing/Vendor documentation

Alternatives

Peers in this market

40
lemlistFounders, SDR/BDR teams, sales teams, agencies, and growth teams running outbound prospecting across multiple channels.ZoomInfoB2B sales, marketing, and revenue-operations teams that need broad account and contact intelligence, prioritization signals, CRM data maintenance, and sales execution workflows.Reply.ioOutbound sales, SDR/BDR teams, agencies, and small-to-growing teams needing coordinated email, LinkedIn, calling, SMS, and AI-assisted prospecting.Common RoomSignal-based selling, product-led sales, account-based prospecting, buyer-intent prioritization, and GTM teams that need unified person/account intelligence and workflow activation.AiSDRFounders and revenue teams that need automated, signal-based outbound prospecting and follow-up without adding SDR headcount.CognismMid-market and enterprise B2B sales, marketing and revenue-operations teams, especially teams prospecting in Europe; Cognism states teams with at least five salespeople often see the most value.Ocean.ioB2B teams building ICP-based account lists, expanding into new markets, enriching prospect records, and prioritising accounts using lookalike and intent signals.ArtisanSales teams scaling outbound prospecting and pipeline generation across cold outbound, signal-triggered, CRM reactivation, and expansion campaigns.Demandbase OneEnterprise B2B teams running account-based sales and marketing programs across shared account data and buying signals.ClaySmall and growing GTM teams building data-driven prospecting, enrichment, signal-monitoring, and outbound workflows.HG InsightsEnterprise B2B strategy, RevOps, sales and marketing teams needing technology intelligence, account enrichment, market sizing and intent-based prioritization.HunterSmall and mid-sized outbound teams that need public-web contact discovery, email verification, lead enrichment, and prospecting-email sequences in one platform.LeadsforgeOutbound sales teams that need conversational ICP-based prospecting, contact discovery and enrichment, especially when verified email, LinkedIn or mobile data is required.Seamless.AIOutbound sales teams needing contact discovery, prospect research, enrichment, and prospecting outreach.6senseB2B revenue teams running account-based, outbound, or multi-channel motions that need account prioritization, intent intelligence, buying-group research, and coordinated activation.Aviso AIEnterprise and high-growth revenue teams needing forecasting, pipeline inspection, deal intelligence, conversation intelligence, and AI-guided revenue execution across CRM-connected workflows.ProspeoSales teams, outbound agencies, founders, and RevOps teams doing targeted prospecting and contact-data enrichment.UserGemsOutbound, ABM, sales, marketing, and RevOps teams that need contact-level signals, account prioritization, and coordinated GTM actions.DealfrontB2B marketing, sales and revenue teams that need to identify anonymous website visitors, build ICP account lists, assess digital buying signals and pass qualified account data to sales systems.Apollo.ioOutbound sales teams seeking prospect data and outreach execution in one platform.SaleshandyOutbound sales teams, agencies, and founders running cold-email campaigns at increasing scale.UpLeadOutbound sales and revenue teams that need verified B2B contact discovery, company research, enrichment, technographic targeting, and contact export or CRM workflows.WaalaxyFounders, SDRs/BDRs, and small outbound teams running LinkedIn-led prospecting; Business is positioned for LinkedIn-plus-email outreach.CrunchbaseInvestors, market researchers, founders, and GTM teams sourcing, researching, prioritizing, and monitoring private-company opportunities.KoalaOutbound sales and GTM teams prioritizing high-intent accounts and automating signal-triggered prospecting.LeadIQOutbound sales and revenue teams that need prospect discovery, contact-data enrichment, verification, and CRM or sales-engagement workflows.TheirStackSales and marketing teams researching target accounts through technology usage, hiring activity and job-derived buying signals.AmplemarketOutbound B2B sales teams seeking prospecting, signal-led prioritization, and multichannel engagement in one platform.FindymailOutbound sales, lead-generation agencies, growth teams, and revenue-operations teams that need verified B2B contact data and CRM data maintenance.La Growth MachineSales teams, founders and lead-generation agencies running LinkedIn-first, multichannel outbound campaigns.NutshellSmall and growing sales teams seeking an easy-to-deploy CRM with integrated sales automation and marketing tools.AttioSmall to growing revenue teams that want a flexible CRM and relationship-focused system of record with configurable workflows and automation.BuiltWithTechnographic account research, technology-based lead generation, competitive analysis and market research.MadKuduB2B teams that need predictive lead or account prioritization, intent and engagement analysis, data enrichment, and automated sales workflows.SalesloftRevenue teams that need coordinated outbound engagement, activity capture, buyer and deal insight, CRM synchronization, and workflow prioritization.PocusProduct-led and outbound GTM teams that need signal-based account prioritization and guided prospecting workflows.WappalyzerFinding companies by installed technology, researching technology stacks, and enriching prospecting or CRM workflows.BetterContactOutbound teams needing broader contact-data coverage and verified email or mobile-phone enrichment from existing prospect records.ContactOutSales and recruiting teams that need to identify relevant people and obtain professional contact details.DatagmaOutbound sales, SDR and growth teams, recruiters, agencies, and RevOps teams that need verified contact paths—especially direct mobile numbers—to supplement existing data providers.