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Backstory (formerly People.ai)
Order of process, not of time
Foundations
Plan
Source
Prioritize
Engage
Qualify
Advance
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Grow
Cross-cycle foundation
System of record
Maintain reliable account, opportunity and activity records.
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System of record
Communications & deliverability
Data & orchestration
Intelligence & analytics
Enablement & people
Customer and pipeline records
Maintain account and contact records
Keep reliable identity, ownership and relationship records.
44 products
6sense
Amplemarket
Attio
Aviso AI
Backstory (formerly People.ai)
Breakcold
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View all 44
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Manage opportunities
Maintain opportunity stage, ownership, value and next-step records.
19 products
Attio
Breakcold
Capsule CRM
Clari
Close
Copper CRM
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View all 19
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Maintain sales-activity history
Keep a complete, accessible history of sales interactions and tasks.
28 products
Apollo.io
Attio
Aviso AI
Breakcold
Capsule CRM
Close
View all 28
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View all 28
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